Title
Dept/ Agency:  Administration/Office of the Business Administrator 
Action:  (X) Ratifying     (X) Authorizing     (   ) Amending
Type of Service:  EUS Contract
Purpose: Goods/services contracted for marketing and branding consultation
Entity Name:  Cole Media, Inc.
Entity Address:  105 Lock Street, Suite 203, Newark, New Jersey 07103
Contract Amount: Not to exceed $25,000.00
Funding Source: 2019 Budget/Department of Administration/NW011-200-2001-9677  
Contract Period:  October 1, 2019 through September 30, 2020
Contract Basis: (   ) Bid   (   ) State Vendor   (   ) Prof.  Ser.   (X) EUS   
(   ) Fair & Open   (   ) No Reportable Contributions   (   ) RFP   (   ) RFQ 
(   ) Private Sale   (   ) Grant   (   ) Sub-recipient   (   ) n/a    
Additional Information:          
body
 	WHEREAS, the City of Newark is in need of marketing and branding consultation, to promote the ongoing progress, achievements and developments of various City departments; and
      WHEREAS, Branding consultation requires specialized expertise; and  	
      WHEREAS, under the Local Public Contracts Law, N.J.S.A. 40A:11-1 et. seq. (the "LPCL"), a municipality may enter into a contract for the performance of services without competitive public bidding if the services being procured qualify as Extraordinary Unspecifiable Services; and                 
            WHEREAS, the services necessary to implement and perform marketing and brand consulting qualify as Extraordinary Unspecifiable Services pursuant to N.J.S.A 40A:11-5(1)(a)(ii) because the services to be provided are of a specialized and qualitative nature requiring expertise, extensive training and proven reputation in the field of endeavor, and the services cannot be reasonably described by written specifications; and
	WHEREAS, this Contract is awarded without competitive bidding as an exception to pubic bidding, pursuant to N.J.S.A. 40A:11-5(1)(a)(ii), Extraordinary Unspecifiable Services; and 
	WHEREAS, the actions co...
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